Why 90% of Sales Training Investments Fail

What we find is that small and mid-sized company owners are desperately trying to solve their revenue growth challenges, but they're stuck in an endless cycle of disappointment.

The Problem:

Revenue is unpredictable. Some months are great, others are terrible. They can't forecast growth, can't plan hiring, and can't make confident business decisions because they never know what sales will look like next quarter.

The Traditional Solution (and Why It Fails):

So they invest in sales training. They bring in consultants who teach closing techniques, objection handling, and complex sales methodologies. Their teams attend workshops, learn scripts, and practice role-playing scenarios.

But here's why it fails: Complex systems don't stick. Scripts sound robotic. And when the training high wears off, teams revert to old habits because the new methods are too complicated to maintain.

The Outgrow Difference:

Running Outgrow positions you differently because it's not about training—it's about transformation. Instead of complex methodologies, you get simple behaviors that take seconds to implement but create lasting change. Instead of hoping your team remembers 47 different techniques, they develop natural confidence and proactive communication habits that become second nature.

The result? 15-30% predictable growth that you can actually plan around, not temporary spikes that disappear when the training materials get dusty.

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